Phone Service?

By Mike Maddaloni on Wednesday, July 11, 2007 at 11:46 AM with 0 comments

There’s been a lot of talk in the media about mobile phone service, or cellular or wireless service as most Americans call it. As the rest of the world calls it mobile, and their service and phone offerings are superior to ours here in the States, I use the term mobile in hopes we catch up someday, but I digress.

First there’s the iPhone. I don’t have one and I don’t plan on getting anytime soon. No, I am not an anti-Apple crusader. I bought a Treo 680 less than a year ago and it is working great for me. Plus, iPhones only work on AT&T (oops, at&t) and I am a happy customer of T-Mobile, so I see no need to switch.

A couple of observations on the iPhone – nobody has called me on one yet, and when I went to the Apple store in Chicago last week to look at Apple TV, the clerk was ecstatic that I came in to look at something else.

Then there’s Sprint Nextel who “fired” over 1,000 customers who were apparently calling customer service repeatedly. My one question is simple – what were they asking? Was it how to use the phone, or billing questions, or what? As they tracked the number of calls I am sure they categorized them, and that information would certainly be of interest to more than just inquiring minds.

Every day decisions are made that ultimately impact the service offerings of a company or organization. Sometimes those changes are so small that they are not noticed until after time, when something comes to a head. Apple’s decision to go with one particular carrier has certainly led to many people changing service or wondering how to, as well as people figuring how to hack around it, though the impact on the masses is still small. Sprint Nextel’s decision has wider reach, and it will be interesting to see if or how they come forward with more information, or if other carriers follow them.

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