The Hot Iron

A journal on business, technology and occasional diversions by Mike Maddaloni

Friday, March 02, 2007

Nickels Don’t Shred Well

I shred about 80% of the postal mail I receive.  Most of the items chewed up by my shredder are the old stand-bys – offers for credit cards and insurance – and a few are for charities I have never heard of.  As my intuition on junk mail has heightened over the years, many of these go right into the shredder without being opened.

The other day, my shredder stopped in the middle of shredding an item.  When I pulled it out, I saw a shiny new Jefferson nickel in the address window.  A nickel?  Messaging inside the envelope mentioned something about sending the nickel back to the charity, accompanied by many more.

Just as spammers are trying to get their message across, so are snail mailers.  Continuing that comparison, are nickels the new Trojan files attached to email?  I cannot recall the name of the charity that sent that mailing with the nickel, and they certainly did not get it or a red cent from me.


Posted by Mike Maddaloni on 03/02/07 at 08:09 AM
Business • (3) Comments • (0) TrackbacksPermalink


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The Hot Iron strives to present unique content and perspective on business, technology and other topics by Mike Maddaloni, founder and president of Dunkirk Systems, an Internet consulting firm based in Chicago.

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