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Friday, January 20, 2012
On their own, business and sports are great areas of conversation in social media. Mix the two, and as it can be in real-life, it can be a tricky area to be in. Do it well, though, and it can go a long way.
This is what happened with me and a couple of others this past weekend, and related to the NFL’s AFC Divisional Playoff game between the New England Patriots (my team, which you may have gleaned from a post or 2 here on The Hot Iron) and the Denver Broncos. A couple of Broncos fans stepped up and offered bets with payouts via social media, and I jumped at the chance. With the Patriots handily beating the Broncos 45-10, My friend Glenn Letham and Jared from my favorite domain registrar Name.com paid me back this week via their blogs.
Glenn Letham

I met Glenn a few years back at Nokia OpenLab in Helsinki, Finland. Hailing from Vancouver, Canada – and formerly from the Denver area – Glenn is a journalist, speaker and expert in geographic information systems (GIS) and location-based services (LBS) and anything Geo for that matter. Though we have only seen each other in person a couple of times – once at the Nokia E73 Mode Beach Party (as pictured) and when he was in Chicago for a conference, Glenn is a great friend and collaborator, and always has time to answer a question or offer advice and support.
Add to that list a good sport, as he wrote a nice post on his blog, The AnyGeo Blog, about not only the Patriots win but a nice nod to 5 years of this blog. Had I won I had to write a post here about the Broncos. You can read that post on his blog here from this link.
Name.com

The fact that I made a bet on the Patriots/Broncos game with a Denver-based, globally renown domain name registrar is not unusual or surprising to me. From day 1 of my business relationship with Name.com, it has always been about people. I met my initial contact with them years back at a domain conference, and throughout the 4+ years working with them a person was always available to help if I needed one, in addition to them being proactive in offering assistance.
While I was tweeting with Glenn about the game last Friday, Jared the community manager at Name.com chimed in and offered to bet. Had I won, my Patriots fan Web site, GoPats.com, would have to pay homage to the Broncos. As I won, Jared had to go out and get and wear a Tom Brady jersey and post the picture on the Name.com blog. As a fellow bald guy I can say the colors work well for him, though I don’t think he quite sees it that way.
I tip my hat (which happens to be from the Patriots win in Super Bowl XXXVI) to Glenn and Jared and thank them for not only holding up their end of the bet, but in showing great examples of how tastefully done niche engagement on social media can be done well.
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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni, Founder and President of Web consulting firm Dunkirk Systems, LLC.
Posted by Mike Maddaloni on 01/20/12 at 03:47 PM
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Tuesday, November 15, 2011
If you are on Twitter, please tweet the following to help a great charity I support, YouthBuild Boston, win $2,500 from Nokia. All you need to do is click on the following link:
If the link does not work, please copy and paste the text to tweet it.
I’m voting for Entry #15 in the #NokiaCareUSContest! RT and help us win. http://on.fb.me/tyNRR7
By tweeting this, you are entering YouthBuild Boston in a contest run by Nokia Care US, the domestic support arm of the mobile phone giant. There are 15 charities around the US vying for this, and the top 10 charities, as counted by the number of tweets they receive, will make it to the final round, where judges will select the winner of the $2,500 prize.
And I couldn’t think of a better charity to win this prize! YouthBuiild Boston, or YBB for short, is located in the Roxbury section of Boston and daily lives their tagline of “strengthening you, rebuilding communities.” This is the description of YBB which I submitted when I nominated them for this contest:
Since its inception, YouthBuild Boston (YBB) has been dedicated to improving the lives of young people of Boston by teaching skills that will enable them to become both self-sufficient and civically engaged. While YBB promotes the core values of youth development and community service, it stands out as an innovative non-profit by offering young people a hands-on approach to skills training and community building.
Its Theory of Change is predicated on the belief that, “young people, when empowered with the skills and education necessary to improve their quality of life, will realize that they can play a leadership role in strengthening their communities.” From construction to landscaping to design skills to encouraging and supporting young people to get their GED degree, YBB has become a cornerstone for all whose lives are touched by their work. During its 20 year history, YBB has helped more than 1,000 young people develop the skills and opportunities necessary to successfully enter the workforce.
YBB has adapted to the needs of the community over the years and their programs reflect it, branching out from their early programs solely on construction. They also offer the greater Boston community the opportunity to get involved, benefitting the students even more. As a result of what they do and how well they do it, YouthBuild Boston has gained a stellar reputation in the community, and with your support they can only make a greater impact.
I have been proud to support YBB for almost a decade, going back to when I lived in the Boston area, helping them with their Web technology over the years. What impresses me most about YBB is not only the amazing things they do, but also how they do it. Their level of professionalism is only matched by their dedication and compassionate service to the youth who are involved with their programs as well as to the community.
The deadline for tweet voting is this Friday, November 18, 2011. One vote per person, but feel free to pass it along to your friends. More information on the contest is available on the contest page on Facebook. As this is a contest sponsored by Nokia, and I evaluate their mobile devices on this blog, I must mention that, but it will have no impact on this contest.
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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni, Founder and President of Web consulting firm Dunkirk Systems, LLC.
Posted by Mike Maddaloni on 11/15/11 at 12:39 AM
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Monday, August 01, 2011
The next likemind will be Friday, August 19, 2011 in dozens of cities around the world.
In Chicago, it will be at Argo Tea, 140 S Dearborn St. at the corner of Adams and Dearborn Streets in the Loop from 8:00 am to 10:00 am.
I call likemind a gathering of creative-minded people, from various disciplines including Internet, advertising, art, social media, et. al. For more on likemind, read this great article on likemind Chicago from the Newcity and likemind from the New York Times.
Follow @likemindchicago on Twitter and like us on Facebook.
The first edition of our lame design, yet functional Web site is live at http://likemindchicago.com/.
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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni, Founder and President of Web consulting firm Dunkirk Systems, LLC.
Posted by Mike Maddaloni on 08/01/11 at 06:58 AM
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Tuesday, July 19, 2011
I've always been an interactive guy. With crowds, as a DJ and improv performer. With causes, raising money and awareness for non-profits such as the fight against liver disease. With customers, as a Web strategist and developer.
Interaction defines me, and now it’s leading me down a new professional path.

In recent years, my professional interaction has meant building Web sites and Web applications strategically integrated with marketing, sales, HR and other key functions. Through Dunkirk Systems, LLC, advising corporations to small businesses as a Web consultant fulfills a lifelong goal. And it provides incredible insight into different businesses – where I listen, collaborate, help think through strategic implications and costs, and ultimately, build some pretty tough sites.
Consulting independently has been nothing short of amazing. Where I have always worked with some equally amazing people on a project basis, it has not been a full-time practice. The interactive side of me is pushing me toward a new path of engaging again directly with a team. After much soul-searching, I’ve decided to seek a partner for my current business, or to take on a new professional role with an established firm.
At this point, I’m open to where talent, experience and any interesting opportunities may lead. My LinkedIn profile sums up my tenure as a manager, director and consultant – delivering Web solutions across development technologies, taking a big picture approach with comprehensive understanding of all aspects from strategy to building sites to the ensuring sites thrive with analytics, SEO, SEM and social media.
As usual here on The Hot Iron, and on such weighty matters, I’m first interacting with you. What kinds of experiences do you have with shifts in your career path – corporate, startup, independent consulting or other scenarios? Do you have suggestions or perhaps an opportunity for an interactive guy like me? I would love to hear your voice in this conversation that I’ve only mulled about on my own (and with my lovely wife) in recent months.
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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni, Web strategist, developer and founder and President of Web consulting firm Dunkirk Systems, LLC.
Posted by Mike Maddaloni on 07/19/11 at 04:00 AM
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Sunday, May 01, 2011
The next likemind will be Friday, May 20, 2011 in dozens of cities around the world.
In Chicago, it will be at Argo Tea, 140 S Dearborn St. at the corner of Adams and Dearborn Streets in the Loop from 8:00 am to 10:00 am.
I call likemind a gathering of creative-minded people, from various disciplines including Internet, advertising, art, social media, et. al. For more on likemind, read this great article on likemind Chicago from the Newcity and likemind from the New York Times.
Follow @likemindchicago on Twitter. You are welcome to join the likemind Chicago Facebook group.
The first edition of our lame design, yet functional Web site is live at http://likemindchicago.com/.
Did you enjoy this? Subscribe to The Hot Iron by RSS/XML feed or Read by Email.
This is from The Hot Iron, a journal on business and technology by Mike Maddaloni, Founder and President of Web consulting firm Dunkirk Systems, LLC.
Posted by Mike Maddaloni on 05/01/11 at 10:08 PM
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Monday, April 04, 2011
The next likemind will be Friday, April 15, 2011 in dozens of cities around the world.
In Chicago, it will be at Argo Tea, 140 S Dearborn St. at the corner of Adams and Dearborn Streets in the Loop from 8:00 am to 10:00 am.
I call likemind a gathering of creative-minded people, from various disciplines including Internet, advertising, art, social media, et. al. For more on likemind, read this great article on likemind Chicago from the Newcity and likemind from the New York Times.
Follow @likemindchicago on Twitter. You are welcome to join the likemind Chicago Facebook group.
Watch for future date announcements at http://likemindchicago.com/ - and Web site coming soon at that address!
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Posted by Mike Maddaloni on 04/04/11 at 09:55 PM
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Friday, March 11, 2011
On Wednesday Illinois Governor Pat Quinn signed a bill repealing the death penalty in the state. The next day Quinn signs a bill into law creating a new death penalty, for Illinois Internet entrepreneurs.
House Bill 3659, what was commonly referred to as the Amazon tax bill, changed the definition of what is an out-of-state retailer. If a company has a physical presence in a state and someone from that state buys from them, they must collect taxes on that purchase. If someone from one state buys something from a company in another state, that company does not have to collect taxes on that sale, and – many people don’t know this – the purchaser must report to their home state what taxes they “should have” paid to their state on that purchase! As many people buy online from firms outside of their home state, they avoid paying sales tax.
The Amazon bill targeted Amazon.com and other companies who do not have a physical presence in the state, but do have affiliate marketers in the state. In the case of Illinois, someone like myself, and thousands of others who place links on their Web sites for products, now are considered a physical presence in Illinois for that company. As an Amazon Affiliate, by being in the Land of Lincoln, in the eyes of Pat Quinn, State Senate President John Cullerton and the rest of the short-sighted legislators who voted for this, Amazon IS in Illinois if someone buys from a link on my Web site.
Amazon, Overstock, other out-of-state retailers, myself and many others believe this is unconstitutional. It was pushed by in-state retailers as a way of “leveling the playing field.” But does it really? By canceling affiliate partnerships with Illinois businesses and residents, Amazon remains an out-of-state retailer. Illinois residents can still purchase from Amazon and others and not pay sales tax. Illinois businesses and residents who earned affiliate revenue previously no longer are – and those people were paying taxes on their earnings!
As a result, this is a true lose-lose situation for the fiscally unstable State of Illinois and its residents. But don’t try telling Pat Quinn this. This is the same person, in his budget for the state, had a line-item for repairs to the Governor’s Mansion. Meanwhile, the state is not paying its bills. A disaster if there ever was one.
For myself personally, I did not make a significant amount of money from Amazon. There are many out there whose sole income is from affiliate marketing, both individuals and businesses. There’s no wonder New Jersey, Wisconsin and Nevada have been trying to lure Illinois-based businesses to their states.
Below is the text of the email I got from Amazon canceling my affiliate accounts. A great article on the math of the Amazon tax bill at the Chicagoist blog is worth reading. There is also a lively conversation at Revenews on this as well. I welcome your thoughts on this move by Illinois in the comments for this post.
Hello,
For well over a decade, the Amazon Associates Program has worked with thousands of Illinois residents. Unfortunately, a new state tax law signed by Governor Quinn compels us to terminate this program for Illinois-based participants. It specifically imposes the collection of taxes from consumers on sales by online retailers - including but not limited to those referred by Illinois-based affiliates like you - even if those retailers have no physical presence in the state.
We had opposed this new tax law because it is unconstitutional and counterproductive. It was supported by national retailing chains, most of which are based outside Illinois, that seek to harm the affiliate advertising programs of their competitors. Similar legislation in other states has led to job and income losses, and little, if any, new tax revenue. We deeply regret that its enactment forces this action.
As a result of the new law, contracts with all Illinois affiliates of the Amazon Associates Program will be terminated and those Illinois residents will no longer receive advertising fees for sales referred to Amazon.com, Endless.com, or SmallParts.com. Please be assured that all qualifying advertising fees earned prior to April 15, 2011 will be processed and paid in full in accordance with the regular payment schedule. Based on your account closure date of April 15, 2011, any final payments will be paid by July 1, 2011.
You are receiving this email because our records indicate that you are a resident of Illinois. If you are not currently a permanent resident of Illinois, or if you are relocating to another state in the near future, you can manage the details of your Associates account here. And if you relocate to another state after April 15, please contact us for reinstatement into the Amazon Associates Program.
To be clear, this development will only impact our ability to continue the Associates Program in Illinois, and will not affect the ability of Illinois residents to purchase online at http://www.amazon.com from Amazon’s retail business.
We have enjoyed working with you and other Illinois-based participants in the Amazon Associates Program and, if this situation is rectified, would very much welcome the opportunity to re-open our Associates Program to Illinois residents.
Regards,
The Amazon Associates Team
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Posted by Mike Maddaloni on 03/11/11 at 04:00 AM
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Friday, March 04, 2011
The next likemind will be Friday, March 18, 2011 in dozens of cities around the world.
In Chicago, it will be at Argo Tea, 140 S Dearborn St. at the corner of Adams and Dearborn Streets in the Loop from 8:00 am to 10:00 am.
I call likemind a gathering of creative-minded people, from various disciplines including Internet, advertising, art, social media, et. al. For more on likemind, read this great article on likemind Chicago from the Newcity and likemind from the New York Times.
Follow @likemindchicago on Twitter. You are welcome to join the likemind Chicago Facebook group.
Watch for future date announcements at http://likemindchicago.com/ - and Web site coming soon at that address!
Did you enjoy reading this? You are welcome to subscribe to The Hot Iron by RSS feed or by email.
Posted by Mike Maddaloni on 03/04/11 at 06:24 AM
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Tuesday, February 15, 2011
While I say I cannot predict the future, sometimes things are so glaring to some and not others, by pointing out you are opening eyes for some people. One of them for me is “a” next frontier in the use of mobile technology – to get beyond the corporate firewall and use all of the tools and data like you can do on a full computer. Note I say “a” next frontier, as it is out there, I just don’t know if it’s the “next” or “last” frontier.
Why do I believe this? Over the years I have managed public Web sites, corporate Intranets, Extranets, portals and knowledge management systems. I have seen how these tools, when used effectively, make people productive. I have also seen how when not managed properly they become a huge mess and waste of resources. Typically, there is a mix of these within most organizations, everything from advanced applications, to a PC under someone’s desk hosting a group’s Intranet Web site, to email.
Going Beyond Email
Using your mobile device to work as you would at work is long overdue. Most corporate workers who have a mobile device use it for email. But beyond email, there may be a limited amount of apps or data available to them. Mobile devices have Web browsers, but you may not be able to make a VPN connection within your company’s firewall. Not having this prevents you from accessing what you can do on your work computer, from your desk or away from it.
More and more email is being used to get around this lack of access. Have you ever asked co-workers or your admin to send you files or information you can’t get at? I see this all the time as friends – even my wife – have to do this in order to get what they may need for a conference call they have to make from a remote location. There’s no other way, especially if getting online with your notebook computer is not an option, or you don’t want to lug it (and power cables, etc.) around.
Going Beyond Mindsets and Existing Network Infrastructure
Shortly before his inauguration, there was buzz about how US President Obama wanted to carry a BlackBerry. In the end, he got one. It is not completely known what kind of security is in use with his device, but the bottom-line is it was achievable. My guess is it’s not out of reach for most companies.
Part of the issue with going mobile with your company information is a mindset it is not secure. This is where you need to go beyond your current infrastructure. As tablets and smarter phones hit the market and become more and more commonplace, the demands from staff will require both of these looming issues to be addressed.
Do I Need An App For That?
Once you go beyond the firewall, the fun begins. Some content and applications may already look great on a mobile browser. Some package applications may already have mobile-friendly interfaces, or even apps to access data. I recently saw a development tool for interfacing with CICS screens on an iPad. (If you don’t know what CICS is, its how most applications were developed on mainframe computers that allowed users to enter and query data. As many CICS screens are still alive and kicking today, thus the opportunity for such a tool). Then there’s the content and applications where you’ll need to either build or buy (or both) to access them outside of the office.
Access content and data in multiple formats on multiple platforms is an opportunity to drive innovation in your corporate Intranet and sites. Everything from comprehensive search to centralizing content to reaping value “dead” or unpopular content can be gained from this effort. As you go forward, build into your requirements mobile platform compatibility, whether for your own internal development or for your third-party vendors. Just think about taking an online training course on your mobile device while sitting in the waiting room for jury duty, and you get the power and convenience of extending the workplace to mobile devices.
Keeping Up With Small Businesses
Many small businesses have some of this capability already. Google Apps works well on Android devices. Salesforce.com has apps for many devices. QuickBooks Online has mobile versions of its full Web-based application. All of these are hosted, third-party services, which does not require the infrastructure to go beyond the firewall. As some larger businesses use Salesforce already, they have an advantage with the ability for their users to work on a mobile device.
Big Picture Thinking On Little Devices
Looking back on what I have presented, I covered a lot, and at a high-level, big picture perspective. As anyone who has worked in computer systems knows, the devil is in the details. But keeping in mind a roadmap to where you want to be, from the short-term to as far out as you can realistically plan, literally getting the information into the hands of those who need it will be critical and advantageous for any business. Let alone the opportunity for those who will be involved in making this happen, whether they build mobile hardware, platforms, apps or supporting software.
Do you agree on this future frontier of mobile? Are you looking forward to it? Are you using it today? Please share your thoughts in the comments of this post.
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Monday, February 07, 2011
The next likemind will be Friday, February 18, 2011 in dozens of cities around the world.
In Chicago, it will be at Argo Tea, 140 S Dearborn St. at the corner of Adams and Dearborn Streets in the Loop from 8:00 am to 10:00 am.
I call likemind a gathering of creative-minded people, from various disciplines including Internet, advertising, art, social media, et. al. For more on likemind, read this great article on likemind Chicago from the Newcity and likemind from the New York Times.
Follow @likemindchicago on Twitter.
Watch for future date announcements at http://likemindchicago.com/ - and Web site coming soon at that address!
Did you enjoy reading this? You are welcome to subscribe to The Hot Iron by RSS feed or by email.
Posted by Mike Maddaloni on 02/07/11 at 06:28 AM
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The Hot Iron strives to present unique content and perspective on business, technology and other topics by Mike Maddaloni, founder and president of Dunkirk Systems, LLC, an Internet consulting firm based in Chicago.
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